There is a really cool/weird trend in the fast food industry. According to the article on Adweek it is because of all us consumers who are ‘sugar aware’. The trend is causing companies to make a new smaller than a standard small size available. Many companies have been doing this for a while now but the most recent addition to the family is Starbucks with their adorable and still stupidly priced Frappuccino size. Sadly, like many things this will only be available until July 6th so my friends. Drink the cuteness while you still can!